Keeping MY Focus
It is interesting to watch my clinic, as long as I keep my focus on building my clinic it grows; but as soon as I let my attention wander, even for a second it seems, my clinic starts to decline.
OOOOPPPSSSS, don't let that happen....
Currently I am doing many things that require my attention. I am teaching, and while I really do enjoy that it does require attention and focus. I find that if I am not treating a patient I am reading and or writing lecture notes.
But that means I am not promoting my clinic and the number of patients I see drops.
NO, NOT THAT AGAIN!!!
Then I start to focus on my clinic again and it comes back into line, but I am behind on my notes for class. ARGGGHHH!!!
There has to be an easier way than this. I love my job and, not to be blowing my own horn, but I know I am good at it. Yet I have not found an effective way to promote myself that I can afford; and even if I could afford advertising all the research shows for acupuncture and most other forms of medicine it is really "word-of-mouth" that counts.
Even with my current slump I do know that my clinic is growing, slowly but surely. I am seeing 2-3 times as many clients as I was at this time last year; but that is still only 6-8 patients a week. As I mentioned a few blogs back I have some incredible potential things, but nothing on a serious contract situation.
Yet as much as I want a steady flow of patients one of the things that I enjoy is when I get to graduate a patient to once a month treatments or "call me if you need me." One of my patients told me, "You are just too good, I am cured. I will call you if I need to."
That is a good thing. It really is. Now I just have to get them to refer all of their family and or friends to me....
So, if any of you bloggers have any ideas of how to promote my practice, please let me know. I want to find a medium that is in line with the way I see life and is a medium of connecting with people that I can 'get behind.' I am still looking and I am refining my focus and returning to my focus.
Till the next time
OOOOPPPSSSS, don't let that happen....
Currently I am doing many things that require my attention. I am teaching, and while I really do enjoy that it does require attention and focus. I find that if I am not treating a patient I am reading and or writing lecture notes.
But that means I am not promoting my clinic and the number of patients I see drops.
NO, NOT THAT AGAIN!!!
Then I start to focus on my clinic again and it comes back into line, but I am behind on my notes for class. ARGGGHHH!!!
There has to be an easier way than this. I love my job and, not to be blowing my own horn, but I know I am good at it. Yet I have not found an effective way to promote myself that I can afford; and even if I could afford advertising all the research shows for acupuncture and most other forms of medicine it is really "word-of-mouth" that counts.
Even with my current slump I do know that my clinic is growing, slowly but surely. I am seeing 2-3 times as many clients as I was at this time last year; but that is still only 6-8 patients a week. As I mentioned a few blogs back I have some incredible potential things, but nothing on a serious contract situation.
Yet as much as I want a steady flow of patients one of the things that I enjoy is when I get to graduate a patient to once a month treatments or "call me if you need me." One of my patients told me, "You are just too good, I am cured. I will call you if I need to."
That is a good thing. It really is. Now I just have to get them to refer all of their family and or friends to me....
So, if any of you bloggers have any ideas of how to promote my practice, please let me know. I want to find a medium that is in line with the way I see life and is a medium of connecting with people that I can 'get behind.' I am still looking and I am refining my focus and returning to my focus.
Till the next time
posted by Michael Clifford, L. Ac. | 1:33 PM
1 Comments:
I keep checking this site to see if anyone has come up with any good suggestions, but no such luck. We both know, however, that your persistence will pay off eventually. Hang in there.
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